The Demand Generation Disconnect

first_imgAndrew Gaffney is the President of G3 Communications, Inc., a firm specializing in digital media and custom contnent. G3 Communications publishes DemandGen Report, Retail TouchPoints and Channel Marketer Report. In addition to its digital publications, G3’s Content4Demand marketing services division creates custom content optimized for lead generation and lead nurturing campaigns for more than 100 different clients ranging from Fortune 100 firms to venture-backed startups. • Off-Base Offers: 60 percent of respondents said their organizations’ demand generation campaigns focus too heavily on their own products, features and services, rather than focusing on their customers’ pain points. With many of our clients in the high tech sector, we refer to this as “speeds and feeds” disease. The natural inclination for sales and marketing is to talk about how much better their solution is, but prospects are more interested in talking about their own business challenges and how to solve them. According to the results of our recent 2012 Content Preferences Survey, 75 percent of the respondents want companies to curb the sales messaging in their content. Another 60 percent said they’re placing a greater emphasis on the trustworthiness of the source when they assess the value of a piece of content.Because publishers are dialed in to the issues that are top of mind within their communities and have experts on the topics, this represents another perfect opportunity to step in and bridge the gap from publishing one-way narratives to establishing a real dialogue with prospects. • The Disconnect Between Sales And Marketing: 65 percent of respondents said their sales teams use less than half of the demand generation content their marketing department produces. Over the years, I’ve worked on a lot of business publications where our sales reps were only talking to marketing executives. When publishers get closer to the sales team at their clients they can identify the pain points and gaps where the sales team feels like they need new and improved messaging. With many of our current clients, we’ve been able to create e-books that are wildly popular with sales teams, in addition to being used as bait for lead generation campaigns. This should be the goal for publishers: Become a partner in driving the messaging that will help drive revenue. I’d recommend checking out the full survey from Corporate Visions, as well as some of the content work the company is doing. There are ideas publishers will want to adopt and bring to their customers. Only 20 percent of sales and marketing executives are confident that their current demand generation campaigns are effective, according to recently released research from Corporate Visions, Inc., a leading sales and marketing messaging company. Based on a poll of more than 440 b-to-b sales and marketing professionals around the globe, the survey results aren’t really surprising and highlight both a challenge and opportunity for publishers and their clients. While there is a lot of great data, which is detailed in Corporate Visions’ Q2 2012 Sales and Marketing Messaging Report, I suggest publishing executives focus on three key takeaways:• The Content Gap: When asked to name the biggest barrier to successful demand generation campaigns, 37 percent of respondents said their content isn’t engaging enough. This represents a prime opportunity for publishers to help their clients upgrade their content campaigns with offers that are relevant to their prospects.last_img read more

Eric Schneiderman NY Attorney General To Speak At Entertainment Law Event

first_img RihannaPhoto: Steve Granitz/Getty Images (L-R) Jay Z, Rapsody, Lady Gaga, Alessia Cara, Childish Gambino, SZA, Taylor Swift, Luis Fonsi, Bruno Mars, Cardi BPhotos: WireImage.com Eric Schneiderman: N.Y. Attorney General To Speak At Entertainment Law Event Who Are The Latest Performers? | 60th GRAMMYs Twitter Tina TurnerPhoto: Bill Marino/Sygma New York state Attorney General will speak at official GRAMMY Week event on Jan. 26 in New York CityBrian HaackGRAMMYs Dec 15, 2017 – 4:52 pm New York state Attorney General Eric Schneiderman will make a special appearance as a featured speaker during the 20th annual Entertainment Law Initiative Event & Scholarship Presentation on Jan. 26, 2018, two days prior to the 60th GRAMMY Awards.As Attorney General, Schneiderman has led the fight to protect New Yorkers by suing to block the travel bans, leading a coalition to defend the Clean Power Plan, intervening to defend the Affordable Care Act, and defending the rights of sanctuary cities. His efforts curtailed ticket scalping in New York, protecting artists and fans and securing nearly $7 million in settlements from ticket brokers thus far. He is also an avid jazz enthusiast and music preservation advocate.The event will also recognize this year’s recipient of the ELI Service Award, Fox Rothschild LLP partner Michael Reinert, who is being saluted for his commitment to advancing and supporting the music community through service. Alongside Reinert, attorney Allen Grubman, partner at Grubman, Shire, Meiselas, & Sacks, P.C., will receive the Recording Academy President’s Merit Award in recognition of his many years of work protecting the interests of creators.Also honored at the 20th annual event will be two student winners of the annual ELI Writing Competition, which challenges students attending an ABA-approved law school to write a 3,000-word paper analyzing a compelling legal topic facing the music industry. The winning student will receive a $10,000 scholarship, airfare/hotel accommodations for two and two tickets to the 60th GRAMMY Awards at Madison Square Garden in New York on Sunday, Jan. 28, 2018, and two tickets to GRAMMY Week activities including the MusiCares Person of the Year Gala honoring Fleetwood Mac, the official GRAMMY Awards after-party, and more. The student runner-up will receive a $2,500 scholarship. The results of the competition will be announced in January.Individual tickets for the Entertainment Law Initiative event are now on sale. For more information on sponsorship and multiticket packages, contact Neil Crilly at neil.crilly@grammy.com. More 60th GRAMMY Awards News Watch GRAMMY Rock Performances On Apple Music Macklemore & Ryan Lewis, Mary Lambert, Madonna, and Queen Latifah perform at the 56th GRAMMY Awards Class Of 2018 Special Merit Awards Recipients News MusiCares Carrie Underwood and Keith Urban 60th GRAMMYs: Who Are The First Performers? Kelly ClarksonPhoto: Roy Rochlin/Getty Images Lady GagaPhoto: Lester Cohen/WireImage.com Facebook Class Of 2018 Special Merit Awards Recipients These 15 Artists Are First-Time GRAMMY Nominees 60th GRAMMYs: Full Performer List Tina TurnerPhoto: Bill Marino/Sygma Nile RodgersPhoto: Paul Bergen/Redferns/Getty Images Meet The GRAMMY Hall Of Fame Class Of 2018 Find Out Where 60 GRAMMY Nominees Were Born Luis FonsiPhoto: Victor Chavez/WireImage.com Bruno MarsPhoto: Kevin Mazur/Getty Images Miles DavisPhoto: Thierry Orban/Sygma/Getty Images RihannaPhoto: Steve Granitz/Getty Images Clive Davis and Pharrell WilliamsPhoto: Michael Tran/FilmMagic/Getty Images Kelly ClarksonPhoto: Roy Rochlin/Getty Images Class Of 2018 Special Merit Awards Recipients Read more Watch GRAMMY Rap Performances On Apple Music Dave GrohlPhoto: John Shearer/WireImage.com Who Will Play With Lang Lang At GRAMMYs Salute? Bruno MarsPhoto: Kevin Mazur/Getty Images Miley CyrusPhoto: Kevin Mazur/Getty Images 15 Records That Could Be Set | 60th GRAMMYs Uber Partners With Best New Artist Nominees (L-R) Jay Z, Rapsody, Lady Gaga, Alessia Cara, Childish Gambino, SZA, Taylor Swift, Luis Fonsi, Bruno Mars, Cardi BPhotos: WireImage.com These 15 Artists Are First-Time GRAMMY Nominees Performers Added To 2018 Person Of The Year Show Kendrick LamarPhoto: Kevin Mazur/Getty Images Lady GagaPhoto: Lester Cohen/WireImage.com Dr. DrePhoto: Jason LaVeris/FilmMagic Kendrick LamarPhoto: Kevin Mazur/Getty Images Watch GRAMMY R&B Performances On Apple Music ‘2018 GRAMMY Nominees’ Album: Buy Your Copy Meet The GRAMMY Hall Of Fame Class Of 2018 15 Records That Could Be Set | 60th GRAMMYs Watch GRAMMY Rock Performances On Apple Music Watch GRAMMY R&B Performances On Apple Music Watch GRAMMY Pop Performances On Apple Music (L-R) Jay Z, Rapsody, Lady Gaga, Alessia Cara, Childish Gambino, SZA, Taylor Swift, Luis Fonsi, Bruno Mars, Cardi BPhotos: WireImage.com Who Is Presenting At The 60th GRAMMYs? Miley CyrusPhoto: Kevin Mazur/Getty Images Soprano Isabel LeonardPhoto: Angela Weiss/AFP/Getty Images) Who Is Presenting At The 60th GRAMMYs? Rihanna Among Performers Added To 60th GRAMMYs Who’s Performing At The 2018 GRAMMY After-Party? Miley CyrusPhoto: Kevin Mazur/Getty Images Miles DavisPhoto: Thierry Orban/Sygma/Getty Images Watch GRAMMY R&B Performances On Apple Music KhalidPhoto: Justin Lloyd/Newspix/Getty Images Chris StapletonPhoto: Steve Granitz/Getty Images Cardi BPhoto: Thaddaeus McAdams/WireImage.com Chris Stapleton, Sting Added To 60th GRAMMYs Macklemore & Ryan Lewis, Mary Lambert, Madonna, and Queen Latifah perform at the 56th GRAMMY Awards Email Who Will Play With Lang Lang At GRAMMYs Salute? 60th GRAMMYs: Who Are The First Performers? Bruno MarsPhoto: Kevin Mazur/Getty Images Watch GRAMMY Country Performances On Apple Music Watch GRAMMY Jazz Performances On Apple Music 2018 GRAMMYs: 60 Nominee Facts Kendrick LamarPhoto: Lester Cohen/Getty Images Chris StapletonPhoto: Steve Granitz/Getty Images Uber Partners With Best New Artist Nominees Kendrick LamarPhoto: Kevin Mazur/Getty Images Nile RodgersPhoto: Paul Bergen/Redferns/Getty Images Meet The GRAMMY Hall Of Fame Class Of 2018 (L-R) Nick Sanborn (Sylvan Esso), K.Flay, Cardi B, Kevin Hart, Logic, KeshaPhotos: Wireimage.com Watch GRAMMY Country Performances On Apple Music Watch GRAMMY Jazz Performances On Apple Music Bruno Mars, Cardi B Added To 60th GRAMMYs Lineup Rihanna Among Performers Added To 60th GRAMMYs MusiCares Clive Davis and Pharrell WilliamsPhoto: Michael Tran/FilmMagic/Getty Images Watch GRAMMY Country Performances On Apple Music Kelly ClarksonPhoto: Roy Rochlin/Getty Images Watch GRAMMY Jazz Performances On Apple Music Watch GRAMMY Rock Performances On Apple Music Kendrick LamarPhoto: Lester Cohen/Getty Images (L-R) Nick Sanborn (Sylvan Esso), K.Flay, Cardi B, Kevin Hart, Logic, KeshaPhotos: Wireimage.com Performers Added To 2018 Person Of The Year Show Cardi BPhoto: Thaddaeus McAdams/WireImage.com Dr. DrePhoto: Jason LaVeris/FilmMagic Chris StapletonPhoto: Steve Granitz/Getty Images Prev Next Tina TurnerPhoto: Bill Marino/Sygma N.Y. AG: Entertainment Law Event Featured Speaker eric-schneiderman-ny-attorney-general-speak-entertainment-law-event GRAMMY Performances Available Via Apple Music Soprano Isabel LeonardPhoto: Angela Weiss/AFP/Getty Images) 2018 GRAMMYs: 60 Nominee Facts Watch GRAMMY Pop Performances On Apple Music Cardi BPhoto: Thaddaeus McAdams/WireImage.com Clive Davis Reflects On Pre-GRAMMY Gala Carrie Underwood and Keith Urban Watch GRAMMY Rap Performances On Apple Music Chris Stapleton, Sting Added To 60th GRAMMYs Miles DavisPhoto: Thierry Orban/Sygma/Getty Images Whitney Houston, 29th GRAMMY Awards GRAMMY Performances Available Via Apple Music Who Are The Latest Performers? | 60th GRAMMYs 2018 GRAMMYs: 60 Nominee Facts 60th GRAMMYs: Full Performer List Dave GrohlPhoto: John Shearer/WireImage.com Chris Stapleton, Sting Added To 60th GRAMMYs RihannaPhoto: Steve Granitz/Getty Images Soprano Isabel LeonardPhoto: Angela Weiss/AFP/Getty Images) 60th GRAMMYs: Who Are The First Performers? KhalidPhoto: Justin Lloyd/Newspix/Getty Images Nile RodgersPhoto: Paul Bergen/Redferns/Getty Images Rihanna Among Performers Added To 60th GRAMMYs These 15 Artists Are First-Time GRAMMY Nominees See Full List Of 60th GRAMMYs 2018 Awards Winners Cardi BPhoto: Thaddaeus McAdams/WireImage.com Clive Davis Reflects On Pre-GRAMMY Gala Kendrick LamarPhoto: Lester Cohen/Getty Images Who Are The Latest Performers? | 60th GRAMMYs Who Will Play With Lang Lang At GRAMMYs Salute? Who’s Performing At The 2018 GRAMMY After-Party? Macklemore & Ryan Lewis, Mary Lambert, Madonna, and Queen Latifah perform at the 56th GRAMMY Awards 15 Records That Could Be Set | 60th GRAMMYs John Legend Cardi BPhoto: Thaddaeus McAdams/WireImage.com (L-R) Nick Sanborn (Sylvan Esso), K.Flay, Cardi B, Kevin Hart, Logic, KeshaPhotos: Wireimage.com ‘2018 GRAMMY Nominees’ Album: Buy Your Copy Who Is Presenting At The 60th GRAMMYs? 60th GRAMMYs: Full Performer List MusiCares Clive Davis Reflects On Pre-GRAMMY Gala John Legend Bruno Mars, Cardi B Added To 60th GRAMMYs Lineup Uber Partners With Best New Artist Nominees Dave GrohlPhoto: John Shearer/WireImage.com ‘2018 GRAMMY Nominees’ Album: Buy Your Copy Find Out Where 60 GRAMMY Nominees Were Born Bruno Mars, Cardi B Added To 60th GRAMMYs Lineup Luis FonsiPhoto: Victor Chavez/WireImage.com See Full List Of 60th GRAMMYs 2018 Awards Winners Cardi BPhoto: Thaddaeus McAdams/WireImage.com Find Out Where 60 GRAMMY Nominees Were Born Carrie Underwood and Keith Urban Luis FonsiPhoto: Victor Chavez/WireImage.com Watch GRAMMY Rap Performances On Apple Music John Legend Whitney Houston, 29th GRAMMY Awards Performers Added To 2018 Person Of The Year Show Clive Davis and Pharrell WilliamsPhoto: Michael Tran/FilmMagic/Getty Images KhalidPhoto: Justin Lloyd/Newspix/Getty Images Lady GagaPhoto: Lester Cohen/WireImage.com Dr. DrePhoto: Jason LaVeris/FilmMagic See Full List Of 60th GRAMMYs 2018 Awards Winners Whitney Houston, 29th GRAMMY Awards Who’s Performing At The 2018 GRAMMY After-Party? Watch GRAMMY Pop Performances On Apple Music GRAMMY Performances Available Via Apple Musiclast_img read more

Why you shouldnt rush to buy a 5G phone

first_img Testing Verizon’s 5G network: A wild goose chase for mind-blowing data speeds 5G is here as Galaxy S10, Mate X and other phones debut. But it’ll cost you Samsung Galaxy S11 5G may be slimmer, last longer thanks to Qualcomm Galaxy S10 5G isn’t the only 5G phone coming. Here’s a (probable) list of more MWC 2019: All the phones and gadgets we cared about reading • Galaxy S10 5G, OnePlus 7 Pro LG V50 ThinQ 5G: Why you shouldn’t rush to buy a 5G phone Now playing: Watch this: There’s been a whirlwind of 5G news. This spring, 5G networks went live in the US and South Korea. In the US, Verizon turned on its 5G service in early April in Chicago and Minneapolis. Sprint followed in June, with 5G service in Atlanta, Dallas-Fort Worth, Houston and Kansas City. And various handset makers, including Samsung and LG, have started selling their first 5G devices. T-Mobile’s turned on its network in six cities, including a test we conducted in New York, but the coverage is still minimal.Samsung, the world’s biggest smartphone vendor, has launched the Galaxy S10 5G across all four nationwide networks in the US, including on T-Mobile on Friday. LG’S V50 ThinQ is also live on networks such as Sprint and Australia’s Telstra. The OnePlus 7 Pro launched on EE’s fresh 5G network in the UK. At MWC in February, Oppo talked up its first, not-yet-named 5G phone. Also at MWC, Huawei showed off its 5G-powered Mate X foldable and Xiaomi detailed its Mi Mix 3 5G. The show also marked the debut of ZTE’s Axon 10 Pro, while Sony and showed off prototypes for devices they’ll launch this year. That doesn’t mean you should jump on the 5G bandwagon just yet. Here are a few reasons to wait a bit.Sparse coverageAT&T says it had the first mobile 5G network in the US, but when it comes to where you can actually tap into the next-generation service, things get a little mysterious. “They’re small pockets in the cities,” Fuetsch said earlier this year, noting that all of the customers using the Netgear Nighthawk 5G Mobile Hotspot are small businesses. “We haven’t disclosed them publicly.”xiaomi-mi-mix-3-4The Xiaomi Mi Mix 3 5G will be one of the first 5G phones on the market.  Juan Garzon/CNET AT&T and Verizon have invested in superhigh frequency radio airwaves known as millimeter wave spectrum, which brings tremendous speed and capacity. The downside of that high capacity is limited range. How limited? Think a block or two. So even if AT&T and Verizon say they have 5G coverage in a city, you may struggle to actually get on the network, even with a compatible device. A Verizon spokesman admitted earlier this year that the initial deployment would be small. That’s exactly what CNET’s Jessica Dolcourt found in April when she traveled to Chicago to test the Motorola Moto Z3 phone with a 5G Moto Mod. Dolcourt at times detected the high download speeds promised by Verizon — between 450 Mbps to 1Gbps in less than 30 milliseconds — but those speeds were few and far between.”I’d like to be able to say that using Verizon’s 5G was a mind-blowing experience, with download speeds beyond my wildest imagination,” she wrote. “I wish I could tell you that I downloaded entire albums of music and streamed video instantly. Unfortunately, all I can say after a long day is that I found it confusing. Frustrating. Absolutely insane.” A second test of the Verizon network was more impressive than the first attempt, with data speeds a month later blowing past 1Gbps. And Verizon at least has launched its service for mobile use. AT&T turned its network on in December but still hasn’t made access available for consumers. A CNET speed test of its 5G network in the closed off Warner Bros. studio in Los Angeles, however, nabbed our highest peak speeds. At MWC in February, T-Mobile Chief Technology Officer Neville Ray told CNET that his company has fired up millimeter wave spectrum that supports the upcoming Galaxy S10 5G, but that it likely won’t market the network since the coverage area is so small. Ray said T-Mobile’s full 5G launch will happen in the second half of the year. He didn’t specify when, but there may not be phones that run on the company’s broader 5G network until the fourth quarter, or even early 2020. That’s because devices for T-Mobile’s network will require Qualcomm’s upcoming second-generation modem, the X55, and that isn’t yet available for devices. Smartphones coming in time for the holidays later this year will still use the first-generation modem, the X50, Qualcomm’s Amon said in an interview at MWC. “There are some [handset makers] who are aggressive with their launch dates,” he said. “We could see some X55s, but most of the smartphones coming from Q2 2019 all the way to the holiday season will be … X50.”A T-Mobile spokeswoman would say only that the broader network launch would happen in the second half.Both Ray and Fuetsch are shooting for nationwide coverage using lower frequency (and longer range) spectrum by 2020. The carrier with the biggest early 5G coverage could actually be Sprint. Yes, that Sprint. The company claim roughly 2,180 square miles of coverage, which covers 11.5 million people, makes it the largest 5G network in the country. CNET’s Lynn La traveled to Dallas to try out the LG V50, a $1,152 5G phone distinguished by its second-screen attachment (the attachment won’t be made available in the US). She found speeds weren’t as fast as on Verizon’s network, but Sprint’s “coverage was impressively consistent.””Unlike Verizon’s 5G network, you don’t have to be near or within eyesight of a node to get high-speed data from Sprint,” La wrote.Expensive phones5G phones don’t come cheap, with most of them breaking the $1,000 mark. At the high end of the spectrum is Huawei’s Mate X. The foldable phone will cost a jaw-dropping 2,300 euros ($2,600) when it eventually goes on sale (Huawei planned to launch it midyear, but it has delayed its release). That’s pricier than feared, even though it’s one of the world’s first foldable phones. Huawei’s second 5G phone is the Mate 20 X 5G. It’s been pulled by EE in the UK, but should retail for £999 (or about $1,279 in the US and AU$1,856 in Australia), the device has a huge 7.2-inch display, a 4,200mAh battery and a triple rear-camera setup. EE, Vodafone, Three and O2 were supposed to carry the Mate 20 X 5G, but it’s clear if it’ll actually show up. It won’t be coming to the US.EE’s network, by the way, is up in five cities. And despite some strong speeds, coverage remains inconsistent, according to our early speed test. (Sense a theme here?)Verizon began selling the Galaxy S10 5G in May. Priced at $1,300 — $300 more than the Galaxy S10 Plus —  and originally unveiled during Unpacked, it has a 6.7-inch display, four rear cameras and the ability to wirelessly charge other devices. The device also became available on Sprint on June 21, followed by AT&T and T-Mobile. Samsung also will launch a 5G variant of its foldable Galaxy Fold, but that phone’s launch has been delayed due to screen issues. It hasn’t yet detailed how much the 5G model will cost, but the 4G variant is $1,980.The LG V50 ThinQ is available for Sprint users for $1,152, and Verizon is selling the phone for $999. It will come to T-Mobile and AT&T later in the year.On the other end of the pricing spectrum are phones from Motorola/Lenovo and Xiaomi. Xiaomi’s Mi Mix 3 5G retailed for 599 euros ($679) when it hit the market in May, an amount that’s less than many 4G phones today.Lenovo’s first 5G device was 2018’s Motorola Moto Z3. Its successor, the Moto Z4, launched in May without much fanfare. Like the Z3, the Z4 connects to 5G with a Moto Mod modular accessory, which attaches to the back of the phone using magnetic pins. The phone is $499 and the Mod costs extra, but for a limited time you can get both for $440, making the Z4 the cheapest 5G phone yet.As for a Motorola phone that wouldn’t need an accessory to connect to 5G, the company is working on making such a device, but you’ll have to wait much longer. Doug Michau, Motorola Mobility’s director of technical sales and operations, said that phone would come much later than early 2019. More specifically, Michau said it would launch in “definitely less than three years, but no time frame yet.”Ultimately, the additional features added to 5G phones “will determine the premium,” Creative Strategies analyst Carolina Milanesi said. “Rest assured, there will be one.”Wireless plans also cost more. Verizon 5G service is a $10 premium over the regular plan, but your first three months are free. Sprint’s Premium Unlimited plan to access 5G costs $80 to $90 a month. Carriers are spending billions of dollars to build out 5G networks. Device makers need to use pricier components like 5G radios and bigger batteries. Those higher costs will likely flow down to you through more expensive service and phones. And the shift to 5G gives carriers and phone makers the chance to charge more for those top speeds at a time when they’re not selling as many devices. Mobile World Congress 2019 May 13 • Galaxy S10E vs. iPhone XR: Every spec compared 5:18 See All “Initially, the price of 5G phones will be higher than 4G phones, that’s for sure,” Yenchi Lee, senior director of product marketing for MediaTek’s wireless communications business, said in an interview at MWC. The company at the trade show unveiled its first 5G modem, which’ll be in smartphones in early 2020.Once chips like Qualcomm’s new integrated Snapdragon 5G processor hit the market next year, companies making less expensive phones will also be able to include 5G in their devices. “We’re trying to get to 5G not just to that flagship tier but to other tiers as fast as we can,” Qualcomm’s Amon said. The integrated chip will be in phones in the first half of 2020.Compatibility issuesThanks to everyone embracing 4G LTE, we’d finally gotten to the point where phones could be taken to almost any carrier and still work. Then 5G came along.Though everyone is using the same wireless technology, the carriers are employing different bands of spectrum. And the first-generation chip and antennas can’t tap into all those frequencies at the same time. Instead, whatever 5G phone you buy that has Qualcomm’s X50 modem (which is basically any 5G phone except those from Huawei) will be tied to a specific carrier. The 5G phone you buy for Verizon will work only on Verizon’s 5G network. Once the X55 chip and new Qualcomm radios are out, a phone will be able to run on all major spectrum bands, all over the world. That means we can finally get unlocked 5G phones — if that’s what the handset makers choose. No killer apps yetThroughout MWC, countless booths showed off how 5G can change the experience on your phone, with, for instance, video calls and polished console-level games running smoothly, thanks to much of the processing power being handled remotely. But consumers aren’t going to pay a premium just to eliminate a little buffering. huawei-mate-x-hands-on-mwc-2019-17Huawei’s Mate X is a foldable phone that runs on 5G networks.  Andrew Hoyle/CNET “The industry’s challenge is finding what’s the killer app for 5G,” said Dan Hays, a consultant for PWC.  Those apps will come, even if it takes time. Remember, until 4G improved the quality of the services, things like Uber or livestreaming through Facebook didn’t exist, and watching streaming video from the likes of Netflix and YouTube didn’t take off. But in the early days, there may not be a lot of ways to take advantage of all that bandwidth.Mobile 5G beyond phonesThough the world’s biggest handset makers plan to release 5G phones as soon as possible, other, smaller players are being more cautious. HTC for one “questioned whether it was right to do [5G] on a phone.” For now, at least, HTC doesn’t think phones are the way to go. Instead, it’s focusing on delivering 5G to customers through its 5G Hub, which’ll be available in the US on Sprint’s network. “The beauty of the hub concept is it doesn’t matter what device you’ve got,” Nigel Newby-House, HTC associate vice president of product planning and go-to-market, said in an interview ahead of MWC. “Whether it’s VR, notebook, tablet, this is your gateway that could be shared across devices. We’re trying to spare you the cost of having 5G in your phone, tablet, etcetera.”But buying the hub doesn’t automatically mean you’ll have 5G speeds on a 4G phone. You’ll get faster speeds only if your phone has 802.11ad, which enables WiGig Wi-Fi speeds. If your phone is older and runs only 802.11ac Wi-Fi, you’ll end up with a bottleneck where the hub is trying to deliver data faster than your phone can handle. MWC wasn’t the last time we’ll hear about 5G phones. But you might want to wait until next year before you rush to buy one. Originally published on March 2 at 5 a.m. PT. Update March 3 at 6 a.m. PT: To include background.Update April 4 at 4:36 p.m. PT: Adds Verizon 5G network launch info.Update June 29 at 5 a.m. PT: Adds additional background about AT&T and T-Mobile 5G tests. Qualcomm Xiaomi 5G Oppo AT&T Huawei LG Samsung Sony Sprint T-Mobile Verizon OnePlus Galaxy S10 5G camera, 5G demo at MWC 2019 Jul 9 • Killer cameras and battery life might meet their match in the Note 10 See also Share your voice Getty Images At a Mobile World Congress keynote panel in late February on the timing of 5G devices, Qualcomm President Cristiano Amon declared with confidence, “The phones are ready; we’re just waiting for the networks.” About an hour later, in a briefing room a mere 10 feet below that keynote hall, AT&T Chief Technology Officer Andre Fuetsch told CNET, “The issue is devices. Frankly, we’re waiting on the devices.”After years of work on 5G networks, hyped as the life-changing foundation for tech trends like augmented reality and telemedicine, the super-fast wireless technology has finally gone live. Carriers are turning on their networks, and virtually every major Android handset maker has talked up plans to launch a 5G device this year. • 28 Photos Tags 53 Phones Components Tablets Mobile World Congress 2019 Jun 1 • The Nubia Alpha looks like either a house arrest bracelet or Batman’s phone Commentslast_img read more

Google Yahoo Prefer Asians as Programmers Not Senior Executives

first_imgTechnology giants such as Google, Yahoo, Intel, and others prefer to see Asians as programmers, not as senior executives, according to a study.A study by Ascend revealed the imbalance between the number of Asians in non-management jobs and leadership positions in Silicon Valley.”If you step in the cafeteria of any of these five companies, you will see plenty of Asian talent around,” said Denise Peck, co-author of the study and former vice-president of Cisco Systems, according to The Economic Times.”It’s only when you walk into the executive suites at these companies that you might see a problem,” Peck said.The findings of the study are based on 2013 data filed with the US employment regulators by Google Inc., Yahoo Inc., Intel Corp., Hewlett-Packard Co., and LinkedIn Corp.Ascend’s report coincides with growing criticism on hiring practices by the technology companies and the findings may bring to the fore new issues concerning ethnic and gender biases in Silicon Valley.Asians accounted for 27 percent of professional jobs at the five Silicon Valley companies, while occupying just 14 percent of executive cadre, the report said.In contrast, whites held 62 percent of the professional jobs and 80 percent of executive positions.The report found Asian women confronting a “double whammy” of racial and sexual discrimination, with just one Asian female executive for every 287 Asian women professionals at the five studied companies.On the other hand, there is one white female executive for every 123 white women in professional jobs.However, the report attributes cultural disparity as one of the reasons for lesser number of Asian executives in the technology industry.”There are cultural norms and attitudes that help get Asians to a certain level of success, but then work against them and hold them back from reaching a higher rank,” said Peck, a Chinese-American.Finally, the report says companies can overcome the challenges; for instance, Indian-origin Satya Nadella, who heads Microsoft Corporation, has scored well since he took charge in February 2014.last_img read more

Giving a boost to gems and jewellery market

first_imgThe Delhi Jewellery and Gem Fair (DJGF), hosted by UBM India, brought back top–notch jewellers, import & export merchants and industry associations in the Capital with its 6th edition. The three day fair at Pragati Maidan, New Delhi was inaugurated in the presence of Ruby Yadav, Member of Board of Governors, NIFT, Ministry of Textile, Government of India; Ram Niwas Goel, speaker Delhi Legislative Assembly; Shyam Jaju, National Vice President, BJP; Ram Avatar Verma, Chairman, The Bullion and Jewellers Association Delhi among other esteemed guests. Also Read – Add new books to your shelfSpread over three halls, the event had a glittering display with over 280 participants showcasing, and receiving an overwhelming response from the neighbouring states. The show saw jewellery wholesalers, retailers, jewellery manufacturers and representatives from trade and governmental organisations come under one dedicated expanse to meet, engage, network and grow their business. An insightful seminar on ‘Diamond Assortment and Valuation’ by the National Institute of Diamond and Gems and Design Academy of India was one of the highlights of the fair, along with a 100 plus hosted buyer programme. Speaking on the inauguration, Yogesh Mudras, Managing Director, UBM India said, “Currently, as a sector, the Gems and Jewellery market has started witnessing remarkable changes. While still at a nascent stage, the opportunities for growth for the organised retail jewellery market in India are unlimited. UBM India understands the love for sparkle, and through the Delhi Jewellery and Gem Fair – will try to further augment this sector.”The DJGF 2017 also witnesed the third edition of the Retail Jewellers Guild Awards on September 10 at The Lalit, New Delhi, a unique initiative by UBM India through which excellence and efforts of individuals & organisations in the Retail Jewellery Business are recognised and honoured on a pan India level.last_img read more